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// WEB DESIGN
Website design services from a web design agency that also builds
Toffyjar is a web design company for growth brands and enterprises. Our web designers create custom website design, then our developers build it, so the site you approve is the site that ships.
Reviewed by Nikhil Narasipura Doddamane, Founder & Head of SEO/GEO · Updated 16 Oct 2026
QUICK ANSWER
What are website design services?
Website design services plan and create how a website looks, reads and converts: research, information architecture, wireframes, visual UI, responsive layouts and design systems. Toffyjar is a web design agency that delivers website design and development together, from about $199 per page.
SERVICES
What do our web design services include?
Custom website design from strategy to handoff. Every design is built by our own developers, so you get website design and development services from one team.
BY THE NUMBERS
What do the numbers say about modern websites?
Google's Core Web Vitals define a good experience as Largest Contentful Paint within 2.5 seconds, Interaction to Next Paint of 200 milliseconds or less and Cumulative Layout Shift of 0.1 or less, measured at the 75th percentile of page loads (web.dev). WordPress is used by 39.7% of all websites and 58.5% of websites whose content management system is known, according to W3Techs (October 2026). WooCommerce runs on 19.8% of WordPress sites. Toffyjar prices website projects at about $199 per page, so a 10-page site is roughly $1,990 with a fixed quote, and dedicated developers cost $10 an hour or $18 an hour for senior developers. In practice, that means a business website should be fast by measurement, built on a platform teams can edit, and priced so the scope is clear before work starts.
GOOD DESIGN
What makes the best website designs work?
The best website designs are clear before they are clever: one message per section, obvious next steps, fast pages and readable type. Modern website design adds motion and bold layouts only where they help. Browse our web design inspiration and samples.
HOW WE WORK
Our process, from requirement sheet to growth
01
Discovery
Requirement sheet and a 30-minute call. Scoped quote in 48 hours.
02
Strategy
Information architecture, content model, keyword and prompt map.
03
Design
Figma design system and page mockups for approval.
04
Build
AI-assisted development on staging, with senior code review.
05
QA
Browsers, devices, forms, speed, schema and redirects.
06
Launch
Planned deployment, monitoring and search console checks.
07
Grow
Care plan, SEO/GEO retainer or a dedicated developer.
COMPARE
Web design company vs freelance web designer: which should you hire?
A freelance web designer is ideal for a small brochure site. A web design company or website design companies with in-house developers suit sites that must integrate, scale and convert. Toffyjar gives you agency process at offshore rates.
| Option | Best for | Includes development? | Typical cost |
|---|---|---|---|
| Freelance web designer | Small brochure sites | Sometimes | Lowest |
| Design-only studio | Brand-led visual work | No, handoff to developers | Mid to high |
| Large web design agency | Big-brand campaigns | Yes | Highest |
| Toffyjar | Growth and enterprise sites | Yes, same team | ~$199/page |
AI
Can AI do website design?
Website design AI tools can generate layouts and copy drafts quickly. They do not replace research, brand judgment or conversion testing. We use AI for exploration and production speed, and designers make the decisions. See AI website development.
INDUSTRIES
Which businesses do we design websites for?
SaaS and technology companies, professional services, ecommerce brands, healthcare and education providers, and enterprises with many teams. Each gets a design system sized to its content.
PRICING
How much does website design cost?
Toffyjar website design and development starts at about $199 per page, including responsive design, development and on-page SEO. Read website design costs, website design price in India and website design cost in the UK.
PROJECTS
Design, development, responsive QA, on-page SEO and GEO.
DEDICATED DEVELOPER
10 to 40 hrs a week at $10/hr. Senior developers at $18/hr: $780 to $3,120/mo.
CARE PLANS
Updates, security, backups, speed and developer hours after launch.
MARKETS
Are you a website design company in India, the UK or the USA?
PROCESS
How does our website design process work?
Discovery and requirement sheet, sitemap and wireframes, visual design in Figma, approval, build on staging, QA and launch. Read what website designing involves for the full picture.
TIMELINE
What does a website design engagement look like week by week?
Every website design engagement follows the same visible plan, so you always know what ships next and who owns it.
| When | What happens |
|---|---|
| Week 1 | Requirement sheet, sitemap, platform choice, fixed quote |
| Weeks 2 to 3 | Wireframes, Figma design, design system |
| Weeks 3 to 6 | Build on staging with reusable components |
| Week 6 to 7 | QA, accessibility checks, Core Web Vitals, SEO setup |
| Launch | Redirects, tracking, training |
| After launch | Care plan or dedicated developer hours |
MEASUREMENT
How do you measure success for website design?
We agree the numbers before work starts and report them monthly: core web vitals pass rate; conversion rate on key pages; time to ship a new page; leads from the site. For example, our case studies report measured figures such as non-brand top-10 rankings and referring domains, taken from OpenSEO with the date. If a metric does not move, we change the plan rather than the report.
PREPARATION
What should you prepare before starting website design?
To start quickly, have ready brand assets, page list, examples you like, integrations you need and who approves designs. If something is missing, we help you gather it in the first week. Fill the requirement sheet and we send a fixed quote within 48 hours, with the scope, timeline and team named.
OPTIONS
How do website design options and prices compare?
Here is how the main ways to buy website design compare, using our published prices.
| Option | Best for | Price | Notes |
|---|---|---|---|
| DIY builder | Simple sites | Lowest | Template limits |
| Toffyjar project | Business sites | ~$199 per page | Fixed quote, staging, you own code |
| Toffyjar developer | Ongoing roadmap | $10/hr or $18/hr senior | Monthly, no lock-in |
MISTAKES
What mistakes should you avoid with website design?
These are the website design mistakes we fix most often when we take over a project. Each one costs traffic, leads or time, and each is cheap to avoid at the start.
FIT
Who is website design from Toffyjar best for?
Our website design work is built for growth companies replacing an outdated site, SaaS teams launching products, and enterprises that need a fast, maintainable marketing site. It is less suited to one-page hobby sites or teams that only want the lowest possible price, because every engagement includes senior review, staging and reporting. If you are unsure, a free audit tells you in a few days whether we are the right fit.
WHY TOFFYJAR
Why choose Toffyjar for website design?
Toffyjar combines WordPress and web engineering with SEO and GEO in one team, so the people who write the strategy also ship the code. We measured current results for our clients with OpenSEO: for example, one enterprise site we built ranks for 65 non-brand keywords in the Google top 10, 37 of them at #1. You get fixed quotes, published prices, named people and full ownership of everything we build.
TIMING
How quickly will you see results from website design?
Most website projects launch in 3 to 8 weeks; larger enterprise builds take 2 to 4 months. Speed and conversion improvements show at launch and are measured from the first week with analytics and Core Web Vitals. Search gains from better structure and content typically build over 2 to 6 months after Google recrawls the new pages.
PROOF
Sites we built, ranking today
We measured these results on 16 October 2026 using OpenSEO, which draws on DataForSEO ranking and backlink data. For example, in one case study an enterprise digital engineering company whose site Toffyjar built has 65 non-brand page-one rankings, 37 at #1, with 2,717 referring domains. In another, an AI insurance process automation platform has 13 non-brand top-10 rankings including #1 for underwriting software, with 2,578 referring domains. These are current figures, not before-and-after claims, and client names stay private under NDA. Every site was planned from a requirement sheet, built on staging, reviewed by senior people and handed over with the client owning the code, content and logins. Projects are priced at about $199 per page, and SEO and GEO retainers start at $499 a month. Ask for a reference on a discovery call and we will connect you with a client where they agree.
ENTERPRISE DIGITAL ENGINEERING COMPANY
65 non-brand page-one rankings, 37 at #1
223 Organic keywords (US)
about 1,400 Est. monthly organic visits (US)
65 Non-brand keywords in Google top 10
READ THE CASE STUDY →
AI INSURANCE PROCESS AUTOMATION PLATFORM
13 non-brand top-10 rankings including #1 for underwriting software
162 Organic keywords (US)
13 Non-brand keywords in top 10 (main site)
6 Keywords at #1 (main site)
READ THE CASE STUDY →
B2B TECHNOLOGY COMPANY
Website build with 1,436 referring domains
1,436 Referring domains
50 Backlink domain rank
not yet reported in US or India data Organic rankings
READ THE CASE STUDY →
Client testimonials: PENDING CLIENT APPROVAL
WEB DESIGNER
What does a web designer do?
A web designer plans layouts, visual style and user flows, then works with developers to build them. At Toffyjar, web designers and developers sit in one team, so web development website design decisions are made together. Compare with what a web developer does.
BEFORE YOU ASK
Common concerns, straight answers
Is an offshore team risky?
You get a named lead, overlap hours with US and UK mornings, staging links for every change and code in your own repository from day one.
Will we be locked in?
No. You own the code, content, hosting and logins. Retainers run month to month.
How do we know the price?
A fixed quote within 48 hours of the requirement sheet: about $199 per page for projects, published monthly rates for developers and retainers.
Can you work with our in-house team?
Yes. We slot into your Git, Jira or Trello workflow and follow your review process.
What if results are slow?
We report monthly on rankings, AI citations and leads, and change course on the data. No long contracts.
Is AI writing your content?
AI speeds up research and drafts; senior people write, edit and approve everything that ships.
FILL THE REQUIREMENT SHEET
Fixed quote in 48 hours. No obligation.
FAQ
Web design FAQs
Short answers you can quote.
Reviewed by Nikhil Narasipura Doddamane, Founder & Head of SEO/GEO · Updated 16 Oct 2026
What is website design?
Planning and creating how a website looks, reads and converts.
How long does website design take?
2 to 4 weeks for design, 4 to 8 weeks including the build.
Do you offer custom website design?
Yes, every Toffyjar site is custom designed.
Do you also develop the website?
Yes, design and development come from one team.
How much does a web design agency charge?
Toffyjar starts at about $199 per page.
Can you redesign my current site?
Yes, with SEO-safe redirects. See WordPress redesign.
Do you design ecommerce sites?
Yes, including WooCommerce.
Do you work with UK companies?
Yes.
Will I own the designs?
Yes, Figma files and code are yours.
Do you design in Figma?
Yes.
EXPLORE
Related services and guides
NEXT STEP
Tell us what you need. Get a scoped quote in 48 hours.
*Save up to 70%: based on a $1,733/mo dedicated developer vs a $5,900/mo published US agency development plan (Oct 2026).